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Company Profile

Wheels Up

Comprehensive interview intel — history, fleet, compensation, hiring, culture, and strategy. Know the company inside and out before you walk in.

Big-picture snapshot

Wheels Up is a membership-based private aviation company operating approximately 123 aircraft on its certificate — primarily Phenom 300s, Challenger 300/350s, Citation XLS/X, and King Air 350i — from 12+ bases nationwide. It is headquartered in Atlanta, Georgia, and employs approximately 465 active pilots with no pilot union. George N. Mattson serves as CEO (since September 2023). Wheels Up is publicly traded on the NYSE under ticker "UP."

For interview purposes, the simplest way to frame Wheels Up is this: it is a membership-based private aviation company that was rescued from near-bankruptcy in August 2023 when Delta Air Lines acquired a 95% stake after founder Kenny Dichter resigned amid financial crisis. Today, Delta's investment is the defining strategic relationship — the two companies have launched a unified single-brand customer model (January 2026), and Wheels Up is in the middle of a fleet modernization from legacy King Air 350i and Citation fleets to standardized Phenom 300 and Challenger 300/350 platforms. Wheels Up achieved its first-ever positive Adjusted EBITDAR in 2025, but the full-year net loss was still $166.3 million. The Delta partnership gives Wheels Up members access to Diamond Medallion status earning and hybrid private-commercial itineraries.

Company history

  • 2013: Founded by Kenny Dichter; ordered 105 King Air 350i aircraft ($1.4 billion)
  • 2014: 1,000+ members, 27 King Airs, 10 Citations delivered
  • 2019 June: Acquired TMC Jets (24 light jets)
  • 2019 September: Acquired Avianis (B2B platform)
  • 2019 December: Delta Air Lines invested; announced merger with Delta Private Jets (70 aircraft)
  • 2020 January: Delta Private Jets acquisition closed; 190-aircraft fleet
  • 2021 July: IPO via SPAC (Aspirational Consumer Lifestyle Corp); NYSE: UP
  • 2023 May: Founder/CEO Kenny Dichter resigned amid financial crisis
  • 2023 August: Delta Air Lines acquired 95% stake, rescuing company from potential bankruptcy
  • 2023 September: George Mattson (former Goldman Sachs partner) appointed CEO
  • 2024: HQ moved from New York City to Atlanta (aligning with Delta Air Lines)
  • 2025: First-ever positive Adjusted EBITDAR achieved; $70M annual cost savings initiative; fleet modernization to Phenom/Challenger
  • 2026 January: Unified single-brand customer model launched with Delta
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Sources listed at the end of each profile. Data compiled from public filings, airline newsrooms, AirlinePilotCentral, Glassdoor, FAA records, and industry publications.